Go-To-Market Strategy: Why Great Products Still Fail to Gain Traction

In this episode of The Start-Up Saga, we explore go-to-market strategy, B2B sales, and why strong products often struggle to gain traction. Together with Tim Dröscher, we discuss positioning, pricing, customer reality, and how founders can build sales and growth strategies that actually fit the product instead of forcing playbooks that look good on slides but fail in practice. A grounded conversation for SaaS and B2B founders navigating growth between Seed and Series A. Free Founder Resource Library: https://www.resourcestorelations.com/the-startup-saga-resource-library-subscription